Job Details

A company is looking for a Senior Marketing Strategist, Games, Entertainment & Subscriptions.Key ResponsibilitiesDevelop and implement marketing strategies for subscription growth in gaming and entertainmentCommunicate strategy and performance metrics to senior stakeholdersDesign and scale multi-channel lifecycle programs to improve subscriber growth and retentionRequired Qualifications5+ years of experience in subscription growth or lifecycle marketingHands-on experience with paywall strategies and churn mitigation programsProven track record in designing behavior-based triggered journeysProficiency in A/B testing and experimentation frameworksWorking knowledge of marketing technology ecosystems, including CRM platforms