Job Details

A company is looking for a Senior Manager, Integrated Media.Key ResponsibilitiesOwn media strategies across various video channels to drive awareness, consideration, and conversionExecute integrated media campaigns on platforms like YouTube and CTV while managing budgets to achieve targetsCollaborate with creative teams to ensure media assets enhance engagement and conversion ratesRequired Qualifications6+ years of experience in video media buying, growth, or performance marketingDeep knowledge of YouTube and CTV/OTT platformsProven ability to manage multi-million-dollar budgets with accountability for performance outcomesStrong understanding of CAC, LTV, and funnel metricsAbility to translate data insights into strategic execution